Renaissance Products is Ireland's largest family-owned distributor of professional skincare, the team behind brands like IMAGE Skincare, Yon-Ka, Ultraceuticals and Genosys (several of which we've also built stores for). Their site serves stockists, not the public.
The challenge
Wholesale is a different job to retail. Clinics and salons reorder the same professional products regularly, and every extra click is friction for a busy stockist. Renaissance needed a trade portal that made reordering effortless, behind a proper professional login, with public browsing kept separate.
What we built
A WooCommerce wholesale portal built around fast, repeat trade ordering.
- A professional login separating trade pricing and ordering from the public site
- One-click reordering so stockists can restock in seconds, not minutes
- A home for a multi-brand distributor, with education and stockist sign-up built in
The result
Renaissance's stockists can reorder in a click, and the team runs a multi-brand wholesale operation from one tidy portal. For a distributor whose customers order again and again, taking the friction out of reordering is the single most valuable thing the website can do.